CRM Campaign Manager Job In Any - Discovery, Inc. (Formerly Scripps Networks Interactive) - Broadcasting / Radio, Cool Jobs, Film / TV / Modeling, Media / Journalism / Publishing Career

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Company:	Discovery, Inc. (Formerly Scripps Networks Interactive)
Industry:	Broadcasting / Radio Cool Jobs Film / TV / Modeling Media / Journalism / Publishing
Job Type:	Full Time
Country:	United Kingdom
State/Province:	Any
City:	London
Post Code:	WC1X 8WB
Post Date:	05/04/2024 02:46 PM
Welcome to Warner Bros. Discovery... the stuff dreams are made of. Who We Are... When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next... From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive. Wizarding World Digital is a joint venture between Pottermore and Warner Brothers focused on using technology to deliver new, innovative and personalised experiences to fans of Harry Potter and Fantastic Beasts. It is also the home of the official Harry Potter Fan Club, a community of over 70 million registered fans. Wizarding World Digital is the direct-to-consumer arm of the Wizarding World franchise, a magical universe first established with J.K. Rowling's Harry Potter books and brought to the screen in the Warner Bros. movies. It now extends to Universal theme parks with record breaking attendance, Warner Bros Studio Tour - The Making of Harry Potter (the highest rated attraction worldwide), a Tony award-winning stage play - Harry Potter and the Cursed Child, hit games including Hogwarts Mystery, Harry Potter Magic Awakened, Hogwarts Legacy, interactive experiences, global exhibitions, a second movie series - Fantastic Beasts, plus a wide range of popular consumer products, including our exclusive Harry Potter Fan Club Pin Seeking collection. Your New Role.. The CRM Campaign Manager role sits within the marketing team for the Harry Potter and Fantastic Beasts Franchise. The successful post holder will be responsible for the day-to-day operations for email campaign management and email campaign strategy. They will be working with Marketing, Product, Content & Analytics teams, a creative agency, and a CRM agency to develop campaigns to deliver on business & channel KPIs. Your Role Accountabilities... Strategy setting, identifying target audiences and briefing campaigns Work with teams to develop and build campaigns within Salesforce, and analyse campaign performance. Create data-driven consumer segmentations and applying them to marketing campaigns. Monitor results to continually optimise campaigns and targeting Communicate and prioritise effectively to deliver against busy campaign and project schedules. Partner closely with marketing, technical & analytical business teams Qualifications & Experience... Experience in consumer segmentation and marketing CRM tools Prior CRM experience. Ability to build & manage CRM communications with CRM systems such as Salesforce, Braze, or other similar systems. Able to communicate effectively with media, marketing, and technology/development teams. Analytical and problem-solving skills Experience in clearly and effectively documenting processes and project plans. Excellent Interpersonal, communication, and presentation skills Advanced skills in Excel and PowerPoint. Experience coding HTML is required. Experience with Salesforce Marketing Cloud a plus but not required. Familiarity with Tableau a plus but not required. Bachelor's Degree in Business, Marketing, Mathematics or a related field is required. Meticulous attention to detail Comfortable in project and timeline management: Project Management knowledge is a plus. How We Get Things Done... This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview. Championing Inclusion at WBD Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law. If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

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